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Content tagged with: user centred design

[5 Feb 2013 | Comments Off on Customer Input For a Successful Product | ]

Studies in Human Computer Interaction (HCI), User Centered Design (UCD) and User Experience Design (UED) have found that accurate and frequent customer input is essential for a successful software product. Knowing who your customers are, what their environment is like, and what their needs are gives you the information required to plan and design a product.

[12 Nov 2012 | Comments Off on Do Not Design for Users | ]

In this blog post, Mike Long discusses the current trend to design applications for specific users or “personas”. His point is that “focusing on individuals might improve things for one person at the cost of others.” He prefers instead Activity-Centered Design (ACD) that focuses on the activity context in which individuals interact with the product.

[3 Nov 2011 | Comments Off on Using Personas | ]

This article discusses how the Open University explores the usage of personas, scenarios and narratives as a methodology underpinning the production life-cycle of new learning systems, from conception through to design, development, testing and post production promotion. It explains the personas, scenarios and narrative concepts.