The Three Agile Innovation Drivers

The Three Agile Innovation Drivers

October 2, 2012 Off By Requirements Management

In this blog post, Roman Pichler presents the three innovation drivers in Agile product management: desirability, viability and feasibility. He introduces a simple model to explore where innovation occurs in products, based on the fact that “product innovation usually occurs in the following three areas: the user experience (UX) and the product features, the business model or the product’s architecture and technologies”. When you start developing a new product, you should use the three drivers to understand where innovation occurs and how much uncertainty is present in the development effort. This exercise will create a shared understanding about the team’s challenges and improve communication with management.