Escaping Features Factory with Outcome-Oriented Roadmaps

Why is it so hard to reconcile Agile approaches and long-term product planning? What causes the friction between product teams and stakeholders that prevents delivering desired outcomes as fast as possible? This presentation shares some research on the issue and gives a sneak-peak into ongoing experiments to solve this painful requirements problem.

Video producer: https://pivotal.io/

Videos

Wardley Maps: Business Analysis, Experimentation & Evolution

This presentation explains how Wardley Maps were used to inform the always evolving strategy for the modernization of Ticketmaster’s core ticketing platform not only in terms of technical capabilities and architecture but also process maturity, organizational design, and more.

Read More
Videos

Analytics vs. Quantitative Usability Testing

Analytics and Quantitative Usability Testing UX research techniques help you gain quantitative insight into user behavior. However, each method provides different types of information and can answer different kinds of research questions.

Read More
Videos

Building Your Career as a SalesForce Product Owner

Are you keen to build your career as a Salesforce product manager or Product Owner? This presentation is a comprehensive strategy helping participants build a mindset that anchors product strategy to grow and develop a career as a Salesforce Product Owner or Manager.

Read More

Copyright © 2009-2021 Martinig & Associates