Videos

Analytics vs. Quantitative Usability Testing

Analytics and Quantitative Usability Testing UX research techniques help you gain quantitative insight into user behavior. However, each method provides different types of information and can answer different kinds of research questions.

Read More
Videos

Building Your Career as a SalesForce Product Owner

Are you keen to build your career as a Salesforce product manager or Product Owner? This presentation is a comprehensive strategy helping participants build a mindset that anchors product strategy to grow and develop a career as a Salesforce Product Owner or Manager.

Read More
Videos

UX Documentation in Agile and Scrum

Documenting UX processes and design decisions are organizational memory, so even Agile and Scrum projects that emphasize minimal documentation benefit from two cases of lightweight UX documentation.

Read More
Videos

Maximum Impact, Minimum Effort

This talk is based on an extensive research with commercial organizations, government departments and non-profit agencies from all over the world that uses impact mapping. Gojko Adžić presents real-world case studies and distill their experience into useful tips that will enable you to speed up adoption, avoid common pitfalls and reach your goals faster.

Read More
Videos

Managing Separate UX Backlogs in Agile

Agile development teams that struggle to keep track of UX work in the product backlog can utilize a separate backlog for UX. This method can help siloed teams where UX and development aren’t in direct communication. Separate UX backlogs do have pros and cons, which are discussed here.

Read More
Specification by Example - How successful teams deliver the right software
Resources

Specification by Example by Gojko Adzic

Specification by Example is a set of process patterns that facilitate change in software products to ensure the right product is delivered effectively. This book written by Gojko Adzic is based on the research of 30 teams that implemented 50 projects. The first part of the book introduces the Specification by Example concept… with examples, […]

Read More

Copyright © 2009-2021 Martinig & Associates